{"id":568,"date":"2013-12-02T13:07:53","date_gmt":"2013-12-02T13:07:53","guid":{"rendered":"http:\/\/8theme.com\/import\/legenda\/?page_id=568"},"modified":"2020-12-30T01:13:38","modified_gmt":"2020-12-29T22:13:38","slug":"history-of-alghabra","status":"publish","type":"page","link":"https:\/\/alghabra-parfums.com\/en\/history-of-alghabra\/","title":{"rendered":"History of Alghabra"},"content":{"rendered":"<p>[vc_row full_width=&#8221;stretch_row&#8221;][vc_column][vc_empty_space height=&#8221;250px&#8221; css=&#8221;.vc_custom_1539362409578{background-image: url(http:\/\/alghabra-parfums.com\/wp-content\/uploads\/2018\/08\/damascus-city-of-jasmine.jpg?id=4132) !important;background-position: center !important;background-repeat: no-repeat !important;background-size: cover !important;}&#8221;][vc_separator][\/vc_column][\/vc_row][vc_row css=&#8221;.vc_custom_1535376637006{margin-bottom: 30px !important;}&#8221;][vc_column css=&#8221;.vc_custom_1535287228326{margin-bottom: -30px !important;}&#8221;][vc_row_inner][vc_column_inner width=&#8221;1\/2&#8243;][vc_custom_heading text=&#8221;Story of Tradition&#8221; font_container=&#8221;tag:h4|text_align:left&#8221; google_fonts=&#8221;font_family:Cinzel%3Aregular%2C700%2C900|font_style:400%20regular%3A400%3Anormal&#8221;][vc_column_text]<\/p>\n<div class=\"wpb_text_column wpb_content_element wpb_animate_when_almost_visible wpb_fadeIn fadeIn wpb_start_animation animated\">\n<div class=\"wpb_wrapper\"><strong>ALGHABRA PARFUMS<\/strong> is a tribute to the Old City of Damascus \u2019The City Of Jasmine\u2019 and an homage to the NOSE <em>MOHAMMED KHAIR ALGHABRA<\/em>, one of the first \u201c<em>Attars<\/em>\u201d in the Middle East Region. <strong>ALGHABRA<\/strong> is an independent niche perfume brand, emerged from the heart of one of the oldest cities on Earth \u2018OLD DAMASCUS\u2019 in 1973 by Mohammed Khair Alghabra. Damascus was commonly known as \u201cash-Sham\u201d in the Arab World and it has also a nickname as \u201c<em>The City Of Jasmine<\/em>\u201d.The Brand pays a reverence by art to the authentic beauty and the warmth of the city.<\/div>\n<div class=\"wpb_wrapper\"><\/div>\n<\/div>\n<p>[\/vc_column_text][vc_custom_heading text=&#8221;A SCENTED DESTINY&#8221; font_container=&#8221;tag:h4|text_align:left&#8221; google_fonts=&#8221;font_family:Cinzel%3Aregular%2C700%2C900|font_style:400%20regular%3A400%3Anormal&#8221;][vc_column_text]Mohammed was one curious kid in his childhood, he was around eight years old when he started to help his elder brother to run his perfume store in Old Damascus in 1955. He was a great salesman! He appreciated the job he had and cared about it a lot. The journey of <i>Mohammed <\/i><i>Khair<\/i><i> ALGHABRA <\/i>also known as <i>ABU AL KHAIR<\/i> has started with a small modest perfumery called (<i>Maa<\/i> <i>tarat<\/i><i> Al-<\/i><i>Firdous<\/i>; <i>Perfumery Of Paradise<\/i>) at the corner of <i>Souq<\/i><i> Al-<\/i><i>Bizuriyyah<\/i> (SWEET SOUQ) in 1973. Mohammed Khair was born in 1947 in the suburb of Damascus of a conservative family. His father was a nature enthusiast who had a Damascene Arabic House filled with flowers of all kinds in the spacious garden they had. He used to distill some flowers in order to extract some natural oils.[\/vc_column_text][\/vc_column_inner][vc_column_inner width=&#8221;1\/2&#8243;][vc_single_image image=&#8221;4100&#8243; img_size=&#8221;large&#8221; style=&#8221;vc_box_shadow_3d&#8221;][vc_column_text]<b>Mohammed with a tourist customer &#8211; Old Damascus <\/b>[\/vc_column_text][\/vc_column_inner][\/vc_row_inner][vc_separator type=&#8221;double dashed&#8221;][vc_row_inner][vc_column_inner width=&#8221;1\/2&#8243;][vc_gallery type=&#8221;image_grid&#8221; images=&#8221;4119,4152,4153,4154,4385,4386,4387,4388,4389&#8243;][\/vc_column_inner][vc_column_inner width=&#8221;1\/2&#8243;][vc_custom_heading text=&#8221;Mohammed\u2019s Perfumed Journey&#8221; font_container=&#8221;tag:h4|text_align:left&#8221; google_fonts=&#8221;font_family:Cinzel%3Aregular%2C700%2C900|font_style:400%20regular%3A400%3Anormal&#8221;][vc_column_text]His perfume store allegedly is one of the most vintage stores in that area. Over the years, various types of scents have been immersed in the old wooden shelves of that antique shop. The SOUQ which has various types of old Ottoman shops and inns; from Syrian spices &amp; nuts and dried fruits shops to small perfumeries. As long as you stay in this SOUQ, you must keep smelling irresistible aromas mixed with tasty spices, it is almost magical! His passion for fragrances has made him one of the most famous \u201cAttars\u201d in the region. He used to making bespoke fragrances to his customers.[\/vc_column_text][vc_custom_heading text=&#8221;THE INSPIRATION EMOTIONAL JOURNEY&#8221; font_container=&#8221;tag:h4|text_align:left&#8221; google_fonts=&#8221;font_family:Cinzel%3Aregular%2C700%2C900|font_style:400%20regular%3A400%3Anormal&#8221;][vc_column_text]ANAS ALGHABRA the son of Mohammed Khair moved to Istanbul in 2013 pursuing to continue his education in Business. He had the idea of paying a tribute to his father &amp; the city where he grew up in but firstly he needed to elaborate and make an extensive research for it. He wanted to make an exceptional perfume brand. He graduated with a degree of Business Administration. He had the same passion of his father, he embraced the profession of scents from a very young age. He was a good salesman, too! He was very keen in identifying many different scents from each others.[\/vc_column_text][vc_btn title=&#8221;more about the idea and THE STORY&#8221; style=&#8221;gradient&#8221; gradient_color_1=&#8221;mulled-wine&#8221; gradient_color_2=&#8221;grey&#8221; shape=&#8221;square&#8221; align=&#8221;right&#8221; i_icon_fontawesome=&#8221;&#8221; button_block=&#8221;true&#8221; add_icon=&#8221;true&#8221; link=&#8221;url:https%3A%2F%2Falghabra-parfums.com%2Fen%2Fthe-story%2F|title:The%20Story&#8221;][\/vc_column_inner][\/vc_row_inner][\/vc_column][\/vc_row]<\/p>\n","protected":false},"excerpt":{"rendered":"<p>[vc_row full_width=&#8221;stretch_row&#8221;][vc_column][vc_empty_space height=&#8221;250px&#8221; css=&#8221;.vc_custom_1539362409578{background-image: url(http:\/\/alghabra-parfums.com\/wp-content\/uploads\/2018\/08\/damascus-city-of-jasmine.jpg?id=4132) !important;background-position: center !important;background-repeat: no-repeat !important;background-size: cover !important;}&#8221;][vc_separator][\/vc_column][\/vc_row][vc_row css=&#8221;.vc_custom_1535376637006{margin-bottom: 30px !important;}&#8221;][vc_column css=&#8221;.vc_custom_1535287228326{margin-bottom: -30px !important;}&#8221;][vc_row_inner][vc_column_inner width=&#8221;1\/2&#8243;][vc_custom_heading text=&#8221;Story of Tradition&#8221; font_container=&#8221;tag:h4|text_align:left&#8221; google_fonts=&#8221;font_family:Cinzel%3Aregular%2C700%2C900|font_style:400%20regular%3A400%3Anormal&#8221;][vc_column_text] ALGHABRA PARFUMS is a tribute to the Old City of Damascus \u2019The City Of Jasmine\u2019 and an homage to the NOSE MOHAMMED KHAIR ALGHABRA, one of&#8230;<\/p>\n","protected":false},"author":1,"featured_media":0,"parent":0,"menu_order":0,"comment_status":"open","ping_status":"open","template":"","meta":[],"_links":{"self":[{"href":"https:\/\/alghabra-parfums.com\/en\/wp-json\/wp\/v2\/pages\/568"}],"collection":[{"href":"https:\/\/alghabra-parfums.com\/en\/wp-json\/wp\/v2\/pages"}],"about":[{"href":"https:\/\/alghabra-parfums.com\/en\/wp-json\/wp\/v2\/types\/page"}],"author":[{"embeddable":true,"href":"https:\/\/alghabra-parfums.com\/en\/wp-json\/wp\/v2\/users\/1"}],"replies":[{"embeddable":true,"href":"https:\/\/alghabra-parfums.com\/en\/wp-json\/wp\/v2\/comments?post=568"}],"version-history":[{"count":72,"href":"https:\/\/alghabra-parfums.com\/en\/wp-json\/wp\/v2\/pages\/568\/revisions"}],"predecessor-version":[{"id":4034,"href":"https:\/\/alghabra-parfums.com\/en\/wp-json\/wp\/v2\/pages\/568\/revisions\/4034"}],"wp:attachment":[{"href":"https:\/\/alghabra-parfums.com\/en\/wp-json\/wp\/v2\/media?parent=568"}],"curies":[{"name":"wp","href":"https:\/\/api.w.org\/{rel}","templated":true}]}}